KV Racing adds sponsor N.O.-Xplode to Kanaan's car

  • Associated Press
  • May 20, 2013 - 9:03 AM

INDIANAPOLIS - KV Racing Technology-SH has added another sponsor to Tony Kanaan's car for the Indianapolis 500.

BSN has signed on for Sunday's race and five other IndyCar events. The company will be represented on Kanaan's car by its energy drink N.O.-XPLODE.

The bright red N.O.-Xplode logo will be on the shark fin of Kanaan's No. 11 Chevrolet at Indianapolis, Detroit, Texas, Iowa, Pocono and Mid-Ohio.

"The BSN brand is no stranger to our Indy car, but now we are taking it to a new level with N.O.-XPLODE," team co-owner James "Sulli" Sullivan said.

It's the second associate sponsor KV Racing has added to Kanaan's car for the Indy 500.

The team had previously signed GEICO, which is returning to Kanaan's car for the Indy 500 for a sixth consecutive year.

Geico was the primary sponsor on Kanaan's car last year when he finished third at Indy.

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