Target plans big splash for Neiman Marcus collection
- Blog Post by:
- November 27, 2012 - 11:12 AM
Why are these two people in such a good mood?
Well, let's start with who they are: Target CEO Gregg Steinhafel and Neiman Marcus CEO Karen Katz. They are showing off some of the merchandise Target and Neiman co-created for the holiday season during a preview for the media last month in New York. Both Target and Neiman have high hopes this partnership will boost sales throughout the holiday season.
As I write this, Target executives are on the way to New York for the collection's debut fashion show Wednesday night. The retailers, which will also promote the merchandise in a pop up store, will officially launch the collection Saturday. We'll have a story in Sunday's Business section.
In the meantime, here is a sneak peek at the collection:
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