The Duluth Entertainment Convention Center’s addition will be called Amsoil Arena.

Amsoil, a manufacturer of synthetic lubricants and Duluth-Superior company, will pay the DECC $6 million over a 20-year term for the naming rights.

“Throughout the planning and construction process, the DECC Board has always sought ways to make this great new arena even greater for residents of the entire region,” Mark Emmel, the DECC’s board chair, said in a prepared statement.

“One important way of doing that is through a naming rights agreement, and we wanted to team up with a company that’s local, has a reach far beyond this area, and has a reputation for excellence. Amsoil not only met but greatly exceeded all of those criteria, and we’re looking forward to an exciting, long term relationship with them.”

Albert J. Amatuzio , Amsoil’s founder, president and CEO, said a partnership with the DECC is a perfect fit.

“Although Amsoil produces products that are used throughout the world, the vast majority of our employees live and work right here in the Twin Ports. This is our home,” said Amatuzio. “We’re honored to be associated with a facility that is so critical to the community’s economy and image."

Amsoil Inc. was founded in 1972 by Amatuzio with his introduction of the world’s first synthetic motor oil for automotive engines. Amsoil also introduced the first synthetic racing oil, diesel oil, marine oil and two-cycle oil. Today, Amsoil is an industry leader.

Amsoil Arena will officially open on December 30, 2010, with a men’s hockey game between UMD and North Dakota. The arena will seat 6,600 for hockey games and more than 8,500 for concerts.


University of Minnesota president Robert Bruininks today announced the appointment of Dr. Lendley (Lynn) Black (right) as the new chancellor of Minnesota-Duluth. Black’s appointment is effective August 1, pending Board of Regents approval on Friday.

Black, who currently is provost and vice president for academic affairs at Kennesaw State University in Kennesaw, Georgia, would succeed Chancellor Kathryn Martin, who retires July 31.



Older Post

Duluth Public Schools Long Range Facilities Plan construction update

Newer Post

DECC Arena sells naming rights; UMD names chancellor