Marketing ideas to help your business grow.


Millennials' most trusted information source

last updated April 30, 2014

While cat videos are entertaining, when it comes to news and information, newspapers reign supreme with millennials. New studies show that 56 percent of those ages 18-34 read newspapers in print or online during an average week and identify their local newspapers as their most trustworthy source of information.        

Millennials Still Want Their Newspapers

Source: Newspaper Association of America


Four Digital Marketing Trends

last updated February 28, 2014

The digital marketing landscape is an ever-evolving playground where savvy marketers such as VISA launch Olympic skiers out of the confines of a 300 x 250 box. This kind of interactive experience is just one of four digital marketing trends we can expect to see more frequently in 2014. 

What else is on the horizon?


Multiscreen Marketing: A Look Ahead

last updated December 31, 2013

As consumers continue to expand screen usage to include a mix of TV, PCs, smartphones and tablets, marketers will need to stretch their advertising campaigns across numerous devices to ensure adequate reach. Here's what a survey of US marketers predicts by 2016. 

Will your campaigns keep pace?


News tops games for mobile users

last updated June 27, 2013

While Fruit Ninja and Words with Friends are popular mobile pastimes, it’s not all fun and games for tablet and smartphone users. Accessing news outranks playing games on both a daily and weekly basis. Read the report.


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