us dannon lawsuit 091809
On the homepage
Vita.mn
Out There
Sunday's paper
View Finder
Dannon settles lawsuit, will pay $35 million to reimburse Activia, DanActive buyers
Print this story
E-mail this story
Save to del.icio.us
Share on Facebook
Share on DiggMore from Taste
WHITE PLAINS, N.Y. - The Dannon Co. said Friday it will reimburse consumers for up to $100 of Activia and DanActive yogurt purchases and change its marketing and labeling to settle a class-action lawsuit.
The lawsuit, filed in 2008, alleges Dannon overstated the yogurt's health benefits. The company claims the products can strengthen the body's defenses or regulate digestion because of bacteria they contain.
White Plains, N.Y.-based Dannon, a unit of France's Danone, denies any wrongdoing and said it settled the suit to avoid any further litigation and expense.
The settlement still needs to be approved by the U.S. District Court fo rthe Northern District of Ohio.
As part of the settlement Dannon will set up a fund of up to $35 million to reimburse qualified consumers for purchases. Customers who purchased Activia or DanActive yogurt since they were introduced in 2006 and 2007, respectively, will be able to file for reimbursement.
Dannon will also change labeling and marketing to "increase the visibility of the scientific names of the unique strains of probiotics that are in each of these products," Dannon said in a statement.
Once the settlement is approved, consumers will be able to find out more about the process for filing for reimbursement and other information at http://www.DannonSettlement.com.
Recent Taste stories
CDC: 2 deaths, 26 other illnesses may be linked to fresh ground beef contaminated with E. coli - September 18, 2009
CDC: 2 deaths, 26 other illnesses may be linked to fresh ground beef contaminated with E. coli - Contaminated fresh ground beef caused a possible E. coli outbreak that killed two people and sent 16 others to hospitals, federal health officials said Monday. More
See thousands of photos from other StarTribune.com readers and share your own photos and video today.
|
|
Win tickets to the Dec. 3 performance of "In The Heights" at Orpheum Theatre.Vita.mn presents the Dec. 3 performance of "In The Heights" at Orpheum Theatre, and is hosting the official cast after party at First Avenue's Ritmo Caliente. |
Comment on this story | Read all 9 comments | Hide reader comments