The newest Keebler Fudge Shoppe cookie is Oatmeal Fudge Stripes, an oatmeal-and-flour version of the familiar fudge-striped round shortbread cookies with a hole in the middle. A three-cookie serving of the oatmeal version has slightly more fiber and protein than the original (2 grams of each instead of 1 gram of each). They taste about the same, too, but there is a slightly fibrous quality to the texture of the new one.
All Keebler spinoff cookies have the same retail price as the original, so the package weight reveals which really cost more per ounce. For example, the bag of Keebler's original Chips Deluxe cookies weighs 18 ounces. Rainbow Chips Deluxe cookies come in a 16-ounce bag; the bag of Chocolate Lovers Chips Deluxe cookies weighs 15 ounces, and that of the oatmeal chocolate-chip version weighs 14.5 ounces. There are eight kinds, but you get the idea -- every new version costs more than the original.
But there's a surprise: No price increase! The bag of original Fudge Stripes weighs 11.5 ounces, and so does the bag of new Oatmeal Fudge Stripes!
Drops and Minis
Two new products from Hershey's, both available in "king-size" individual-serving bags or larger 8-ounce bags. (Mr. Tidbit opines that the "king-size" bags are called "king-size" only because they sell for what king-size candy bars do; there doesn't seem to be a "regular" size.)
First, itty-bitty Reese's Minis (miniature peanut butter cups without the annoying paper wrapper). Each is about 3/4 of an inch across the top and 1/2 inch across the bottom, and there were 20 in the "king-size" 2.5-ounce bag Mr. Tidbit bought. Hershey Drops come in milk chocolate or Cookies 'n' Creme. Picture oversize M&Ms, about 3/4 inch across. Hershey says there's "no candy shell -- no mess." Mr. Tidbit doesn't know why "no candy shell" would be an advantage, but Hershey Drops are certainly shiny on the outside. In any case, the 2.1-ounce "king-size" bag that Mr. Tidbit bought contained 21 of them.
Poll: Which 2013 Taste Holiday Cookie Contest entry do you most want to try?