Want to reach boys? Then ...

Last update: April 4, 2008 - 6:19 PM

Go where they go. And that's not the doctor's office. Try parks, basketball courts, barbershops, community centers.

Make waiting rooms more male-friendly. For the rare times they are in a doctor's office, add magazines that guys read (Sports Illustrated, ESPN Magazine, or anything about music, computers or gaming ). Put up sports posters. Hire male support staff. Young men are far likelier to open up about their sexuality to other males.

Give boys leadership positions. Teen councils sponsored by Planned Parenthood, for example, are hungry for male members. And guys are much likelier to make inroads with their male peers.

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TASTE OF MINNESOTA - April 4, 2008

TASTE OF MINNESOTA - Food, music and "Kid Zone," with dancing, face painting and more (open 1 p.m.-9 p.m.). Fireworks start at 10 p.m. Event is open noon-10:40 p.m. Admission: After 3 p.m. daily, visitors 12-54 years old will need to pay a $10 admission fee and in return will be given $10 worth of food/drink tickets. Those older than 54 will pay $5 and get $5 in food/drink tickets, and kids 11 and younger are free with a paying adult. Harriet Island, Plato and Justus Ohage Boulevards, St. Paul. www.tasteofmn.com. More