Beyond The Basic Job Search Rules

Job seekers should stick to basic methods while looking for a new job, but also think "out of the box" for new approaches.

By Matt Krumrie, Star Tribune Sales and Marketing

Last update: March 19, 2007 - 9:36 AM

Most job seekers know the basic rules of conducting a successful job search. Create an informative cover letter and résumé, apply for jobs you are interested in and qualified for, practice interviewing, and be persistent and patient.

It's easier said than done, and that is why many job seekers forget about or don't prepare for other elements of the job search.

Joe Budnick, president of Isanti-based Jericho Communications, Inc., says it's important to try new methods.

"Looking for a job is really a numbers game," says Budnick. "The more applications you submit, the greater the likelihood that something will come up."

His company has conducted research that shows on average it takes one month for every $10,000 in salary in order to find a new job. So, if you're looking for a $50,000 per year position, it could take up to five months if you work at it daily.

Budnick also recommends targeting five companies you might want to work for, then consider the six degree rule of separation theory. This states that you are only six contacts away from anyone in the world. Once you have targeted your companies, work your network to locate someone on the inside who can put in a good word for you.

"I have used this rule many times and it works," says Budnick. "It won't guarantee that you get the job, but at least you'll get your foot in the door."

After you have targeted your companies, call the manager who you would be working for and ask if you could get 20 minutes of their time for an informational interview. Develop your questions to find information about the position, the company and the manager's greatest need.

"Don't try to sell yourself at this point," says Budnick. "You can use the information you receive to send a follow up letter when you begin to market yourself and what you can do to fill the need of the manager."

Think outside the box, use different strategies and ideas. Stick to the basics, but don't be afraid to try something new.

Matt Krumrie is a freelance writer from Inver Grove Heights, and has nine years of experience reporting on the employment industry. The first Sunday of each month this column will answer readers' questions. E-mail questions or subject ideas to askmatt@startribune.com.

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