It's important to keep promoting yourself even after you land the job. By being the go-to person, you can learn about the company and let others know you're customer-focused and driven to succeed.
Most job seekers put serious time and effort into promoting themselves on their cover letters and résumés. They also continue the self-promotion and marketing of their skills during the interview process. What many forget to do though is continue to promote themselves once they land a job. This isn't promoting yourself to other employers, but to your co-workers, internal and external customers, and department and company leaders.
"Promotions are rarely decided by one person anymore," says M. Nora Klaver, an executive Coach for Fortune 100 companies and author of Mayday! Asking for Help in Times of Need (www.maydaythebook.com). "The more people who know you and your good reputation, the better your chance of getting to the next level."
Klaver recommends becoming a go-to person in an area that interests you within your company because you'll get to do what you like and be a service to others in the company. It's also important to connect with your internal clients and ask how to make your own service or work better for them. They'll see you as customer-focused and concerned for their well-being, not just your own. Do this regularly, not just once in a while.
In order to get to know co-workers and their duties go to lunch with them to discuss this, or spend time talking about their projects and tasks and how it relates to your job or role.
"If you ask for help with tasks, activities or goals that are relevant to the goals of the organization, then leadership will see you as focused on not just helping yourself, but helping the company," says Klaver.
Letting others know about you and your skill set will make it easier for them to invite you onto interesting new projects with great visibility. It will also keep variety in your work life. Also look for ways to introduce your peers to new resources.
"See self-promotion or marketing as fun, not a chore," says Klaver. "The more fun you have, the more attractive you become to others. They'll want to spend more time with you, learn with and from you, and support you. "