Big Ten Commissioner Jim Delany is on a mission to make sure member fan bases don't think the bowl experience is getting stale.
Take Wisconsin, for example. The Badgers have been to the past three Rose Bowls. Nothing wrong with Pasadena, of course. But it's asking a lot for an average fan to get excited to keep returning to the same place year after year.
Before this stretch, Wisconsin played in a Florida bowl game for six consecutive years -- Tampa, Orlando, Orlando, Tampa, Orlando, Orlando. No matter how much you like warm weather and college football, that's an awful lot of Florida.
On Monday, the Big Ten and Pac-12 officially announced new six-year agreements with the Holiday Bowl (San Diego) and Kraft Fight Hunger Bowl (San Francisco). The contracts cover the years 2014-2019.
Unlike the current arrangement, the Big Ten won't stipulate that a certain team from the standings is going from to a certain bowl. This year, the No. 2 team is heading to Orlando, and No. 3 is heading to Tampa, for example. Delany said the next arrangement will have tiers and steps will be taken to ensure teams don't keep returning to the same regions for bowl games.
The Holiday Bowl will be in the top tier, for teams toward the top of the Big Ten standings. The Kraft Fight Hunger Bowl will bein the middle tier, along with the Pinstripe Bowl (against an ACC team) at Yankee Stadium. When finished, the Big Ten bowl slate likely will include games in New York, Florida, Texas, California and Detroit.
"Our goal was initially to create a national slate, and we feel like we’ve taken another step in that direction," Delany said. "We're looking to to broaden the group of opponents that we’re playing, but also to keep it fresh for fans and bowl communities, as well as our coaches and players."
Thumbs up from here. Who doesn't like San Diego? Meanwhile, the Kraft Fight Hunger Bowl has been underrated at AT&T Park and figures to get even better when it moves into the 49ers new Levi's Stadium in Stadium, in 2014.