us wall street journal san francisco 110409
On the homepage
Vikings
Out There
Pardon Board
Petters
Wall Street Journal launches San Francisco edition, joining NY Times in regional expansion
Print this story
E-mail this story
Save to del.icio.us
Share on Facebook
Share on Digg
Minnesota business by the numbers
See Minnesota's top earning companies, CEOs and non-profits
More from Business
NEW YORK - The Wall Street Journal says its new San Francisco Bay Area edition will launch Thursday, with a weekly section devoted to local news.
It joins The New York Times in moving into big media markets that have seen local newspapers struggle amid an advertising and economic slump.
The foray is designed to lure local advertisers and boost circulation. They see San Francisco as a good place to start because it has a high number of educated, affluent people — the kind advertisers want to reach.
Both newspapers have a base of readers in the area. The Times, which launched editions in Chicago and the Bay Area earlier this month, has about 40,000 weekday subscribers in San Francisco. The Journal, owned by News Corp.'s Dow Jones & Co., has about 92,000.
The Journal's front section will carry local business, political and sports news every Thursday. Its Web site will also have a new page devoted to local news.
Recent Business stories
Heinz to report its second-quarter results Tuesday - November 4, 2009
Heinz to report its second-quarter results Tuesday - H.J. Heinz Co. is scheduled to report earnings for its fiscal second quarter on Tuesday before the market opens. The following is a summary of key developments and analyst opinion related to the period. More
Blog: Patent Pending
Lights out at U energy conference. Irony police notified.
Just as Lawrence Kazmerski, a top official at the National Renewable Energy Laboratory, was about to give the keynote address at the University of Minnesota's annual E3 conference at the RiverCentre in St. Paul, the lights went out, bathing the audience in darkness and a deep sense of irony.
Comment on this story | Be the first to comment | Hide reader comments