Parnerup.com

  • Updated: March 15, 2009 - 10:47 PM
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Business: Free online networking community for small-business owners and entrepreneurs

Founded: April 2007, site launched; acquired by Deluxe Corp. in July 2008

Headquarters: Shoreview

Website: www.partnerup.com

Employees: 7, plus two interns

Executives: Steve Nielsen, president and CEO; Beth Nielsen, senior vice president

2008 revenue: The unit's sales are not disclosed; Deluxe had $1.47 billion in 2008 sales

Strategy: Scaling up to launch PartnerUp 2.0 in the second quarter, preparing for rollout to Deluxe's 4 million small-business customers this year, and continuing to seek member feedback to improve user experience

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