Page 2 of 2 Previous

Continued: Irresistible Target deals, but only on some items

  • Article by: JOHN EWOLDT , Star Tribune
  • Last update: April 13, 2014 - 6:22 AM

Vladas Griskevicius, associate professor of marketing at the University of Minnesota’s Carlson School of Management, said the breach may feel like a hot-button issue for consumers now. But he said it will fade, especially when a company has tried do something about it, as Target has. “Who remembers the Toyota gas pedal sticking today unless you remind people of it?” he asked.

The discounter isn’t saying how long the improved deals will continue, but Koo said she isn’t expecting a letup soon.

“Target’s been able to keep longtime loyalist shoppers after the data breach, but they’re going to have to keep these unbeatable deals going for a while to reinforce habits for the skeptical shopper,” she said.

 

John Ewoldt • 612-673-7633

  • related content

  • Some of Target's 'irresistible' bargains

    Saturday April 12, 2014

    Target has offered a number of specific deals in its effort to boost the bargain quotient. Deals listed are no...

  • Customers purchase merchandise at a Target Corp. store in Chicago.

  • get related content delivered to your inbox

  • manage my email subscriptions

ADVERTISEMENT

Connect with twitterConnect with facebookConnect with Google+Connect with PinterestConnect with PinterestConnect with RssfeedConnect with email newsletters

ADVERTISEMENT

Advertisement
Golden Gavel by Star Tribune

Countdown to great deals

Bid Sept. 21-29

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

 
Close