EMPLOYEE STRATEGIES

Business: Performance-improvement consulting firm offers customized services in culture surveys, customer surveys, business planning and implementation.

Founded: 2006

Headquarters: Minneapolis

Website: www.employeestrategies.com

Employees: 5, plus a subcontractor

Executives: J. Forrest, owner

2011 revenue: $350,000

Strategy: Market Alignamite through Employee Strategies and other small consulting firms; continue refining Alignamite and develop a company to support it; raise money to support those activities.