Blue Cross and Blue Shield of Minnesota received $469 million in the settlement. This is the company's plan for spending it:
• $241 million for Prevention Minnesota, a program to reduce smoking, increase physical activity and promote healthy eating.
• $71 million goes back to plan members.
• $70 million goes to reduce the deficit of the Minnesota Comprehensive Health Association, which provides coverage to Minnesotans who have been turned down by private plans.
• $30 million for community clinics.
ClearWay Minnesota was created by the settlement with a $202 million endowment and a 25-year lifespan. So far, it has spent the money this way:
• $31.6 million for education and outreach, including a statewide advertising campaign on ClearWay's cessation program and the dangers of secondhand smoke.
• $21.4 million has been spent on individual cessation efforts and related research.
• $7.8 million was spent on policy research and environmental approaches to curbing smoking, including community grants in support of smoking bans.
• $4.8 million to develop tobacco education programs in minority communities, where smoking prevalence often is greater than in the general population.
• $4.6 million was spent on population surveys including the Minnesota Adult Tobacco Survey to track smoking prevalence and habits.
Just as Lawrence Kazmerski, a top official at the National Renewable Energy Laboratory, was about to give the keynote address at the University of Minnesota's annual E3 conference at the RiverCentre in St. Paul, the lights went out, bathing the audience in darkness and a deep sense of irony.
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