Business: Product-naming consultant
Founded: 1993
Headquarters: Bloomington
Website: www.namedevelopment.com
Executives: Owners William Lozito and Diane Prange
Employees: Seven
2006 revenue: $2.1 million, on track to reach $2.5 million in 2007
Quote: "My idea of a good time is to crawl into bed with printouts from the Oxford English Dictionary." -- Prange, talking about her interest in arcane data and word usage.
Just as Lawrence Kazmerski, a top official at the National Renewable Energy Laboratory, was about to give the keynote address at the University of Minnesota's annual E3 conference at the RiverCentre in St. Paul, the lights went out, bathing the audience in darkness and a deep sense of irony.
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