BLODBX_2002-07-28
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• Business: One-woman publishing company started to promote owner's self-published children's book about her battle with breast cancer.
• Executive: Founder Amelia Frahm
• Founded: 2000
• Headquarters: Hutchinson, Minn.
• Revenue: With a creative series of promotional ploys, Frahm has generated about $30,000 since her book was published in October.
• Quote: "What I like about my mom's book is that it isn't a sad story about dying; it's a funny story about someone living. . . . Overall, my mom's book is my favorite -- except [for] Harry Potter." -- Tabitha Frahm, 12.
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